Grandin Advertising building at the Postum Cereal Company
Loading...
Authors
Issue Date
Type
Image
Language
En
Alternative Title
Abstract
Description
Color Postcard showing a photo of the Grandin Advertising building at the Postum Cereal Company. C. W. Post (1856-1914) first visited Battle Creek as a patient at the Battle Creek Sanitarium. He started the Postum Cereal Company in 1895, introducing a cereal drink, Postum, at that time and Grape Nuts cereal in 1897. In 1908 he started production of Elijah's Manna, a flaked corn cereal that later became known as Post Toasties. This building on the grounds of the Post Products Division was originally used as home of the Grandin Advertising company, associated with the Postum company and later used as administrative offices for the company.
Caption on front: One of the office buildings of the Postum Cereal Co. at Battle Creek, Mich. The lower part is occupied by the advertising dept. The upper floor by the managers, legal dept. auditors, etc.